In the past, data governance was often seen as a task that fell solely on the IT department. Over time, the need to apply data on the business side continued to grow, and business users were increasingly confounded by those technical tools favored by the IT department. Today, organizations are taking a more collaborative approach to data governance. They are working to build collaboration among data owners and data consumers to eliminate the ambiguity faced by business users as they rely on data to perform important business tasks. Learn how an effective business-centric data governance model builds a culture of collaboration that empowers and educates business users while also elevating IT professionals to engage in higher-value tasks.